About Us

Prestige Promotion Group is a premier beverage sampling and experiential marketing company, dedicated to helping brands spark awareness, drive trial, and build lasting consumer connections through targeted, hands-on activations.

Founded in 2011, PPG has established itself as one of the largest and most trusted sampling partners in the Midwest—and expanding beyond—delivering compliant, high-quality programs that produce real results in both on-premise (bars, restaurants, venues, festivals) and off-premise (grocery stores, retail chains, convenience) settings.

We bring deep expertise in the beverage ecosystem, understanding the dynamics between brands, distributors, and consumers to create customized, effective strategies. We collaborate closely with partners to engage audiences authentically while offering clear, compliant education.

Our primary categories include beer, wine, spirits, RTDs, THC beverages, and energy drinks, with the flexibility to support others. We often team up with restaurants and major grocery chains for integrated food pairings that enhance the experience and boost impact.

We prioritize professionalism by recruiting and rigorously training our brand ambassadors to deliver genuine, knowledgeable interactions—ensuring every activation is executed with reliability, compliance, and a focus on building consumer trust and excitement.

Ready to partner on your next activation? Contact us today to discuss how we can bring your brand to life.

Kourtney Houston

Kourtney Houston

Owner

After a successful career managing salons, Kourtney was ready to go on the greatest adventure of her life when she founded PPG in 2011. A master of staffing and problem solving, she loves the exciting space of events and interactive marketing. Outside of work, Kourtney enjoys cooking for friends and family.

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Shale Houston

Shale Houston

Owner

Shale joined PPG during the pandemic, bringing 20+ years of sales and business experience and a willingness to take charge. He enjoys working in this industry precisely because there’s a different challenge every day. When not working, Shale enjoys hosting friends and family and boating.

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Our core values

Partnership
We are here for you
We are an extension of your brand, and have a personal stake in its growth.
Consistency
We are at it, always
We pride ourselves on taking care of the event before, during, and after, every time.
Reliability
We got your back
40+ brands trust us to be on the ground and represent them to the customer, and we take that seriously.
Innovation
We lead with creativity
Interactive marketing is a space ripe for creativity and avant garde ideas, and we do our best to create a strategy that works for you.
Adaptability
We evolve to meet your needs
The events space is dynamic, and we’re flexible to meet every change and challenge.
Prestige Promotion Group LLC
St Louis, Missouri, United States